TY  - BOOK
AU  - Venugopal, R
TI  - Contemporary strategic management : : concepts frameworks and checklists on the resource-based view of the firm with cases 
SN  - 8125907750
U1  - 658.4012 22
PY  - 1999///
CY  - New Delhi
PB  - Vikas, 
KW  - Strategic planning
N1  - Includes references and index
ER  -