Beyond maximarketing : the power of carilng and daring / Stan Rapp and Thomas L. Collins

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Material type: Text

TextLanguage: English Publication details: New York : McGraw Hill, 1994.Description: xxvi, 319p. ; 23cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	MCHV Library	658.8 RAP (Browse shelf(Opens below))	Available		HV503

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Previous	658.8 KOT Marketing management /	658.8 KOT Marketing management : an Asian perspective /	658.8 RAP MaxiMarketing : the new direction in advertising promotion and marketing strategy /	658.8 RAP Beyond maximarketing : the power of carilng and daring /	658.802 CHO Ethical decision making in marketing /	658.812 CAR Clients forever : how your clients can build your business for you /	658.812 FRO The real heros of business : and not a CEO among them /	Next

Includes index.

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