The philosophy of branding : great philosophers think brands / Thom Braun

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Material type: Text

TextLanguage: English Publication details: London : Kogan Page, 2004.Description: 192p. ; 20cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	MCHV Library	658.827 BRA (Browse shelf(Opens below))	Available		HV4088

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Previous	658.812 CAR Clients forever : how your clients can build your business for you /	658.812 FRO The real heros of business : and not a CEO among them /	658.812 SHE Best of class : building a customer service organization /	658.827 BRA The philosophy of branding : great philosophers think brands /	658.827 KOM Building brands building meaning : a guide to increasing the financial value of brands through positive meaning /	658.827 TEM Branding in Asia : the creation development and management of Asian brands for the global market /	658.834 CRA The myth of excellence : why great companies never try to be the best at everything /	Next

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